Product Advertising API

Product Advertising API The Product Advertising API provides programmatic access to Amazon’s product selection and discovery functionality so that developers like you can advertise Amazon products to monetize your website. The Product Advertising API helps you advertise Amazon products using product search and look up capability, product information and features such as Customer Reviews, Similar Products, Wish Lists and New and Used listings. You can make money using the Product Advertising API to advertise Amazon products in conjunction with the Amazon Associates program. Be sure to join the Amazon Associates program to earn up to 15% in referral fees when the users you refer to Amazon sites buy qualifying products. As part of our continued effort to ensure that Product Advertising API is an efficient and effective advertising tool, we’ve identified opportunities to streamline the API. Certain operations and response groups currently supported are infrequently used or are not aligned with the primary purpose of the Product Advertising API, which is to enable Associates to make money by advertising Amazon products in their websites and applications and sending traffic back to Amazon. The changes, described below, will help us continue to provide you with relevant and useful features to advertise Amazon products. The following changes to the API will take effect on October 25, 2011: Associate Tag will be a required and verified input parameter in all requests to the API SellerLookup, SellerListingLookup and SellerListingSearch operations will no longer be supported by the API ItemPage parameter will be limited to a maximum of 10 pages for ItemSearch results MerchantId parameter will no longer be supported for filtering offers, variations and search results Merchants search index will no longer be supported Data returned by the Offers and ItemAttributes response groups will be limited to the most frequently used attributes The new Product Advertising API interface definition (WSDL) is now available. While your application may continue to operate after October 25, 2011 using older WSDLs, we will stop supporting all previous versions on February 21, 2012. Please upgrade to the latest WSDL before that date to ensure the continued operation of your application. For more details about these changes, please click here. The Product Advertising API Team Learn more about the Product Advertising API through these sections. Service Highlights Usage Guidelines Resources Detailed Description Service Highlights Put the Product Advertising API to work for you. Access Amazon Product Selection: The Product Advertising API gives you access to Amazon’s selection of millions of products in categories such as books, music, digital downloads and electronics from Amazon.com, Amazon.ca, Amazon.co.uk, Amazon.de, Amazon.fr, and Amazon.co.jp. Leverage Amazon Product Discovery capabilities: The Product Advertising API lets you leverage Amazon’s customer-centric features such as Product Search, Customer Reviews, Similar Products, Accessories, Listmania Lists and more. Monetize your website: The Product Advertising API allows you to include your associate tag in API requests to automatically format the URLs returned by the API to ensure that you earn referral fees when users you refer to Amazon sites buy qualifying products. Resources Manage Your Account WSDL Documentation Release Notes Developer Guide Application Best Practices Guide Community Forum Sample Code and Libraries Amazon Associates Program Amazon Associates Blog Product Advertising API License Agreement Detailed Description How do you want to advertise Amazon products? The Product Advertising API has the features you need to advertise Amazon’s huge selection of products. Advertise a product: Do you already know which Amazon product to advertise? Use ItemLookup requests to get product titles, links back to Amazon, image urls and prices for new, used and collectible listings on Amazon, Customer Reviews, Accessories, Similar Products and more. Let your users search for Amazon products: Help your users find the Amazon products they are looking for by using ItemSearch requests to get results sorted by relevance, sales rank or price and grouped into user-selected bins. Help your users discover Amazon products: Advertise Top Sellers, New Releases, Most Wished for and Most Gifted Amazon products or remind your users about their Wish Lists. Help them use Listmania lists created by other Amazon customers to find what they need. Usage Guidelines Please review the Product Advertising API License Agreement for details on usage guidelines, policies and requirements. Also be sure to read the Application Best Practices Guide to make sure your application is compliant, scalable, and efficient. Also, please make sure that your applications abide by the Product Advertising API Efficiency Guidelines, which are designed to promote efficient use of the API.